Conversational design

Conversational design focuses on creating intuitive, goal-oriented interactions between users and systems, typically through chatbots, voice assistants, or other dialogue-based interfaces. It involves understanding user intent, crafting natural dialogue flows, and aligning tone and structure with the brand's voice. The goal is to help users accomplish tasks efficiently while ensuring a seamless, human-centered experience.

JingleBot 3000: a holiday chatbot prototype

As part of a course on Conversational Design, I created JingleBot 3000, a festive chatbot designed to spread holiday cheer while showcasing my skills in conversation design.

This project involved end-to-end design of a chatbot experience, including :

Conversational style guide: Defined voice and tone, phrasing, and interaction principles.
Brand and voice guidelines: Aligned the chatbot's personality with a playful, welcoming brand identity.
Conversation flowchart: Mapped key users' intents and dialog paths to guide design.
Conversation script: Wrote and refined the full chatbot script to ensure clarity, tone consistency, and smooth transitions.
Chatbot prototype: Built an interactive demo using Voiceflow, allowing for testing and feedback.

This project was a fun and effective way to apply best practices in user intent mapping, natural language flow, and tone alignment within a lighthearted theme.

Try JingleBot 3000

Samples

Below are a few selected assets from the project:

Brand Personality

Conversation Flowchart

Script

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